All the brand’s new products will be on display from 4 to 6 November at stand E30 at IFEMA.
Vijusa presents its biggest innovation at Hygienalia, the first Ecolabel-certified textile detergent with probiotics.
Industrias VIJUSA S.L., a Spanish company specialising in professional cleaning solutions and products, will showcase a range of innovations combining sustainability, technology and sensory experience at the next edition of Hygienalia 2025 (stand E30). At this edition, Vijusa invites visitors to discover a new way of understanding hygiene: more sustainable, more connected and more sensitive.
Vijusa has designed a fully recyclable and sensory stand, where textures, aromas and technology combine to show how innovation and sustainability can coexist in perfect harmony.
Among the main new products is the BIO range, biotechnology applied to textile cleaning, which includes the launch of Neotrex Bio, the first eco-friendly detergent with probiotics on the market that deodorises, prevents bad odours and cares for the skin. They are also presenting Sovinil Bio, an Ecolabel-certified fabric softener. This range offers effectiveness and sustainable innovation, guaranteeing respect for the environment and consumer health. This innovation has been created in collaboration with AITEX, the Textile Technology Institute, and funded by the IVACE (Valencian Institute of Business Competitiveness) R&D Project Grant Programme for SMEs.
The range is completed with Tensogel Bio, an Ecolabel-certified hand gel with a pleasant fragrance.
The new Doser Bag range offers sustainable products with maximum effectiveness and minimum environmental impact, in a practical 3-litre format that optimises space and reduces packaging waste. These concentrates include multi-purpose cleaners, disinfectant detergents and specific solutions for bathrooms.
Along the same lines of concentrated solutions is Ecobox Laundry, an ultra-concentrated laundry solution that minimises the use of plastic. Its aim is to provide efficient solutions for industrial laundries, balancing maximum performance and environmental friendliness for large volumes of laundry.

From a technological innovation perspective, Vijusa will present Doser Food Connect, a digital monitoring system that offers solutions for food production and handling environments with digital monitoring of the cleaning and disinfection process and control of product dosing.
This integration of technology also extends to the field of ambience, with Magic Air, a proposal that combines exclusive fragrances with smart diffusers featuring Bluetooth and Wi-Fi connectivity, allowing you to create memorable olfactory experiences in hotels, shops, offices and gyms.
Finally, the company presents Ready to use multi-purpose disinfectants, namely Saniban RTU and Deocil Cat RTU, which combine professional power with ease of application.
With this wide range of solutions, Industrias Vijusa reaffirms its commitment to innovation, process safety, the incorporation of advanced technology and the development of sustainable alternatives, which bring real value to hygiene professionals in different sectors.