- The organizational office reports that the event will change venue and will take place in Pavilion 5 (Event Centre of FeriaValencia) in response to exhibitors’ requests for this to be the only space designated to host the industry’s products and services.
- Based on the results of the surveys taken after the last edition, 91% of exhibitors responded to be fully or partially satisfied, as were 94% of visitors.
- Furthermore, 96.9% of all survey participants reported contacts made with new customers at the event.
The 2nd edition of HYGIENALIA+PULIRE will be held from 4 to 6 February 2014. The organizational office announced the change in venue, which will now take place in Pavilion 5 (Event Centre of Feria Valencia), in response to exhibitors’ requests for this to be the only space designated to host the industry’s products and services. The last edition of HYGIENALIA+PULIRE played host to 138 exhibitors and nearly 4,000 visitors were reported during the trade show days (3,959, to be exact). Nearly half the visitors, approximately 48%, were end users, while the remaining 52% represented cleaning companies and the retail industry.
Based on the results of the surveys taken in the last edition, 91% of exhibitors were partially or fully satisfied, as were 94% of visitors. This statistic is evidence of the high quality of the event held from 31 January to 2 February this year. Furthermore, 96.9% of respondents reported that they made new customer contacts, with the opportunity to close business deals with the diversified and fully representative spectrum of the entire professional cleaning and hygiene industry which participated in HYGIENALIA+PULIRE.
The exhibition was promoted by ASFEL – the National Association of Spanish Manufacturers of Cleaning and Hygiene Products and was put on by Reed Exhibitions, Feria Valencia and by the Italian Association of Professional Cleaning Equipment Manufacturers (AFIDAMP), organizer of the PULIRE exhibitions in Verona, Sydney, New Delhi, Istanbul and Moscow. The first edition of HYGIENALIA+PULIRE assembled the entire spectrum of professional cleaning and hygiene products and services (machinery, equipment, accessories, uniforms, laundry, etc). Despite the economic downturn, the exhibition managed to bring together all key industry players involved, which demonstrates its esteem and standing in the field of professional cleaning and hygiene.
HYGIENALIA+PULIRE 2nd edition
Feria Valencia, 4 to 6 February 2014
For further details:
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Reed Exhibitions Iberia is the main private trade show organiser on the Iberian Peninsula, where it has partnership agreements with Fira de Barcelona (Alimentaria Exhibitions joint venture), Feira Internacional de Lisboa (FIL), Institución Ferial de Madrid (Ifema) and Feria Valencia. In Spain, Reed Exhibitions Iberia organises shows in Barcelona, Madrid and Valencia, including Alimentaria Barcelona (food and beverages), Bta. (food technology) and Barcelona Degusta (everything about eating), Expo Reclam (advertising and promotional gifts), Hygienalia+Pulire (industrial hygiene), Medpi Iberia (multimedia and telephony business club), Sports Unlimited Valencia (sports equipment and gear Business club) and Viscom-Sign España (visual communication and graphic design).
Feria Valencia is considered Spain’s pioneering and leading Exhibition Organiser. It is on the cutting edge of European venues and is noted for the dynamism, innovation and entrepreneurial spirit which are its hallmarks. It is a place where supply and demand come together: more than 13,000 companies and over 1,500,000 professionals from 130 countries. It currently organises more than 50 trade shows and provides space for benchmark events in their sectors Habitat Valencia, Cevisama, Iberflora, Sif & Co., Fimi y Urbe. Feria Valencia has developed a management model based on its experience in organising commercial trade shows; knowledge ofareas of production; flexibility and adaptation to new needs and the involvement of the economic sectors for the different events though their representatives on organising committees.
Afidamp Servizi, the business corporation of AfidampFAB (The Italian Association of Professional Cleaning Equipment Manufacturers) is the organizer of trade exhibitions, events and meetings in the professional cleaning industry. National and international trade exhibitions organized by Afidamp Servizi under the brand PULIRE for almost 30 years have achieved worldwide industry recognition in the professional cleaning sector and become signature events as they are conceptualized and coordinated by cleaning industry professionals for cleaning industry professionals.
Asfel, The National Association of Spanish Cleaning and Hygiene Product Manufacturers (www.asfel.com) is an association recognised and supported by ICEX (Spanish acronym for Spanish Institute for Foreign Trade) as the industry association for the cleaning and hygiene sector inSpain. This sector encompasses both domestic and industrial channels, with all of their respective sub-sectors, such as chemical products, textiles, tools, accessories, machinery, etc. Its main aim is to promote domestic products in international markets by participating in promotional activities such as trade shows, missions and information stands. These activities are a response to the Sector Plan designed specifically for the sector, which enjoys the economic and institutional support of ICEX.
FOR FURTHER DETAILS
Hygienalia + Pulire Press Office
+34 93 453 68 69