Promotional Organization

Hygienalia+Pulire is promoted by ASFEL

The National Association of Spanish Cleaning and Hygiene Product Manufacturers (, is an association recognised and supported by ICEX (Spanish acronym for Spanish Institute for Foreign Trade) as the industry association for the cleaning and hygiene sector in Spain. This sector encompasses both domestic and industrial channels, with all of their respective sub-sectors, such as chemical products, textiles, tools, accessories, machinery, etc.

Its main aim is to promote domestic products in international markets by participating in promotional activities such as trade shows, missions and information stands. These activities are a response to the Sector Plan designed specifically for the sector, which enjoys the economic and institutional support of ICEX.

These promotional activities include group participation in the world’s most important trade shows for the sector, trade missions with scheduled individual meetings, information stands for the association at trade shows in new markets, sector information and news through the ASFEL information bulletin sent out to member companies every two weeks (claims of interest, notice of activities in the sector, new regulations and adaptation processes, country plans in areas of commercial interest), access to the importers and market study database and detailed information on markets of interest through ICEX trade offices abroad, and much more.


Plaza del Patriarca 4, pta. 5

46002 Valencia

Tel.: +34 96 353 20 07

Fax: +34 96 353 25 88