6/3/2009 | Communications and Press Department - Reed Exhibitions

The Spanish Institute for Commercial Trade (ICEX) supports the internationalization of Hygienalia

This coming November, the trade show Hygienalia will bring to Valencia leading professionals from the cleaning and industrial hygiene industry.  The event expects an international presence, expecting a diversity of distributors from the Mediterranean and Eastern Europe.

With a central objective of promoting the international nature of the event right from its first edition, and thanks to the management of ASFEL, promoting association of the event, Hygienalia can count from their first edition on the support of The Spanish Institute for Commercial Trade (ICEX).

In a plan drawn up by ASFEL, and integrated with a carefully segmented and sectorised promotional plan, organisers are expecting attendance from distributors from countries such as Algeria, Belarus, Egypt, Morocco, Moldavia, Tunisia and the Ukraine, who will be attending the event looking to further their links with Spanish providers.
 
Support from ICEX will enable the event organisers to bolster their internationalisation efforts, uniting the efforts of all stakeholders in the event and generating a significant value added return for businesses participating in the event.

It is worth highlighting that, 11 months before the celebration of this event, the first edition of Hygienalia has some 50 exhibiting businesses, who have contracted 60% of pre-reserved exhibition space.

The multidisciplinary nature of the event, where all sectors of professional cleaning and hygiene will be present, and the fact that the event has been exclusively born from the key players in the sector, are the two values that will guarantee participating businesses a high return on their investment.

For more information, please visit http://www.hygienalia.com or email hygienalia-prensa@reediberia.com

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